Holdup Agency

Borgo Sacro

Institutional website

Web designUX/UI designCopywriting
Borgo Sacro

Client

Santa Lucia del Mela

Industry

Culture

Services

Web design

Location

Italy

About the project

Borgo Sacro is a cultural and urban regeneration project funded by PNRR, aimed at enhancing the historical and religious heritage of Santa Lucia del Mela, a medieval village in the Peloritani mountains in the province of Messina. An ambitious initiative that needed a digital presence worthy of the project's scope.

Borgo Sacro — immagine 1
Borgo Sacro — immagine 2
Borgo Sacro — immagine 3

Challenge and solution

Challenge

Telling the story online of a complex project made of history, art, urban regeneration and territorial development, in a clear and accessible way for different audiences, from tourists to institutions.

Solution

We redesigned the website with a narrative architecture that puts the village's heritage at the center, guiding the user to discover the project and territory with a visual experience consistent with the historical richness of the place.

Our process

Discovery

Briefing · Brand analysis · Roadmap · Moodboard

Strategy

Target definition · Content architecture · Wireframe · User flow

Design

UI design · Component system · Responsive · Visual identity

Development

Development · Optimization · Testing · Delivery

Borgo Sacro — immagine 1
Borgo Sacro — immagine 1
Borgo Sacro — immagine 2
Borgo Sacro — immagine 1
Borgo Sacro — immagine 1
Borgo Sacro — immagine 2

THE NEXT STEP

Let's build something
truly unique

Let's talk about your goals and how to reach them. Let's start building the growth of your brand together.